+ Way of Will
The idea for Way of Will was inspired by founder Will Tsang's father during a long and difficult eight-month hospital stay at a time when he was very ill. Cancerous cells had spread to his brain which caused him to be confused and unable to recognize a lot of things around him.
"Although he couldn't express himself well, I, my sister and my mom took care of him day and night; trying to stimulate his mind in every way. I started to notice that the only time he would react and show happiness was when he smelled food or other familiar scents around him. It was then that I started to realize how powerful scent could be and started to look into the benefits of scent stimulation."
Based on his experience in product development, and working with a close friend and certified aromatherapist, he started to learn more about the benefits of natural essential oils. As a devoted gym enthusiast, he also began to think about how great it would be to have natural products that could enhance the experience of working out.
Used for centuries in various rituals of cleansing or protection, essential oils have always been a part of human history. Will was intrigued by the way familiar scents can influence our mood and even our level of comfort, helping to put the mind in focus. The line is specifically created for people with active lifestyles...acting to influence mood and level of comfort, focusing the mind and enhancing the workout experience, before, during and after.
"Developing a line of functional products based on natural ingredients and the power of essential oils and aromatherapy for people who work out made the most sense to me. This is a very personal line for me because it is infused with my personal experiences and interests. It seemed appropriate to name the brand WILL; not only is that my name, it also represents willpower, which working out and pursuing your passions both require!"